Exploring Corporate Strategy

Exploring Corporate Strategy

EnglishPaperback
Johnson, Gerry
Pearson Higher Education
EAN: 9780273687399
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'Exploring Corporate Strategy', 7th edition, has enhanced coverage of international strategy and a resource-based view. This version of the text includes 35 long case studies from a variety of industries worldwide. The text includes access to a companion website, which includes an Instructors Manual with case notes, web links and much more.
EAN 9780273687399
ISBN 0273687395
Binding Paperback
Publisher Pearson Higher Education
Publication date November 22, 2004
Pages 680
Language English
Dimensions 265 x 195 x 24
Country United Kingdom
Readership Tertiary Education
Authors Johnson, Gerry; Scholes, Kevan; Whittington, Richard
Illustrations full colour illustrations
Edition 7 Rev ed
Manufacturer information
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